Our overall personal savings rate is a serious problem

Yes it is, but the cause is not simply because people have decided not to save money.

Hard Facts:
The average money market account yields just 2.4% while a 1-year CD has a yield of only 3.69%. Inflation, meanwhile, is running at 5.4%.

And the stock market does has not have much to offer the common person looking to save. Housing to many that was their savings has been a bust.

So how would average person start saving more? This issue is caused manily by goverment and feds direction, and it will not reverse without action from them regardless if everyone just simply starting stuffing money under the matriss.